Sustainability
Our clothing is made from 100% ring-spun combed organic cotton, produced in ethical working conditions, and certified by GOTS.
The GOTS certificate ensures that no suspicious chemicals are used during the cultivation and further processing of the cotton. Our fabrics use approximately 91% less water during production and almost half the amount of carbon dioxide compared with non-organic materials.
Our suppliers ensure fair treatment and payment of all employees, and the health of cotton farmers and their communities is also respected and protected.
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We are transparent about our environmental impact.
This means NO plastic in any of our packaging. Our delivery bags are made from brown kraft paper and are manufactured here in the UK. Our logo branding stamp is made from responsibly sourced oak and eco-friendly rubber, the stamping ink is also vegan.
We care about the future of our planet, so we don't want to increase the pollution that is already happening.
Why Embroidery
Embroidery is one of the oldest art forms and one of the most sustainable techniques for decorating clothes. It is chemical-free, it is wear-resistant, and stays beautiful even after multiple washes.
We use high-quality Madeira threads manufactured using the most ethical and environmentally friendly processes, through a responsible supply chain. The backing used inside the garments for the embroidery thread to grip is also made from recycled material.
